火星文
China turns ancient TCM wisdom into high-tech personalized skincare_我的网站

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[ 新车首发] 北京时间6月11日,宝马发布了全新宝马iX3(参数|询价)的试装车。 
Trainees observe traditional Chinese medicine beauty techniques at the Sanya Hospital of Traditional Chinese Medicine in Sanya, South China's Hainan Province, on August 6, 2026.A skin scan can assess dozens of facial indicators and generate a personalized skincare plan within minutes, with store staff then making small-batch adjustments from ordinary registered cosmetics. This practice is gaining ground as China expands its pilot program for personalized cosmetic services.
Starting in August, eight provincial-level regions will join the second phase of the program, bringing the total number of participating provinces and regions to 23, according to the National Medical Products Administration.
Under the pilot program, cosmetic registrants and authorized domestic entities can provide personalized services by mixing or dispensing two or more cosmetics in small batches based on consumers' individual needs.
At the Beijing Tong Ren Tang personalized cosmetic service skincare experience center, for example, a skin analysis can assess more than 30 indicators and generate a personalized skincare plan, based on which consumers can order tailored products, according to the People's Daily.
Twenty-four-year-old Beijing resident Zhao Xiyao was among the early consumers to experience the service. She told the Global Times on Sunday that when buying skincare products in the past, she relied largely on the brand's advertising or online "ingredient reviews." Even when she knew what problems her skin tended to develop, it was still difficult to determine which products were truly right for her.
"Compared with simply buying a bottle of skincare product, I care more about the skin analysis that comes before the personalized service," she told the Global Times. "At least it first tells you what condition your skin is in, and then selects products based on that condition, rather than having everyone use the same set of products."
For Zhao, the appeal of the experience goes beyond the novelty of the word "personalized."
"If it's just about changing the packaging or putting my name on it, I don't think that means much. What really makes it valuable to me is whether it can actually make a difference based on my individual situation," she said.
The idea of tailoring skincare to individual needs, however, is not entirely new. It echoes the traditional Chinese medicine (TCM) principle of taking individual differences into account.
Yi Lan, a TCM physician practicing in South China's Guangdong Province, told the Global Times that people with the same skin concerns may need different approaches because of differences in their constitutions, lifestyles and living environments.
However, she noted that TCM diagnosis and modern personalized cosmetics are not the same: The former involves a comprehensive assessment of an individual's overall condition, while the latter mainly matches products to skin conditions and consumer needs.
For personalized skincare, the key lies in whether this matching process can deliver meaningful results.
"If personalized services are to become a lasting consumer service, the key will be 'precision,'" Yi said. "The test results must be reliable; otherwise, the plan that follows has little meaning."
According to Yi, if ordinary products are simply combined in a different way without being able to explain why that combination is suitable for a particular person, then "personalization" can easily become a marketing concept.
At its core, personalized skincare is less about making a product more complicated than about making the choice more relevant to the person using it. Technology is giving the traditional idea of taking individual differences into account a new expression in the consumer market. However, the real test is whether it can translate into products that are genuinely better suited to the individual.
。全新iX3作为宝马Neue Klasse平台上的首款车型,其内部代号为NA5,将会采用与此前发布的Vision Neue Klasse X概念车相同的设计风格。据悉,宝马iX3量产版将在9月份开幕的慕尼黑车展正式全球首发;而全新宝马iX3的国产版本,代号NA6,将会加长车身轴距,并于2026年在宝马中国沈阳生产基地的第三个整车工厂——里达工厂正式下线。全新宝马iX3试装车采用的全新设计语言,基本就是量产版本的造型设计,封闭式双肾格栅内部集成毫米波雷达与摄像头,格栅边缘以发光饰条勾勒,配合扁平化“天使眼”大灯,形成极具辨识度的前脸。在新世代的设计语言下,展现出未来感与功能性的融合巧思。车身侧面来看,溜背式造型与上扬的腰线营造出俯冲姿态,隐藏式门把手与低风阻轮圈共同优化空气动力学表现,实现该车型风阻系数达到0.25。新车通过车身曲面变化与C柱的“BMW”发光标识,在电动化时代展现了宝马的美学基因。车尾灯光源采用3D立体结构,内部主光源呈现“X”形图案,呼应车型标识。 新车的内饰整体设计采用行业首创的“视觉锥”布局,配备视平线全景显示,采用超近距投影技术,在挡风玻璃上形成近40英寸、4K分辨率的投影画面,对比度达100000:1;配合纳米涂层挡风玻璃,其P光反射率为行业2倍,即便佩戴偏光墨镜也能清晰显示导航、车辆状态等信息,成像距离4至9米,与路面实景融合,提供真实景深感。此外,新车还配备了3D抬头显示,运用“斜投影技术”,面积较上代扩大30%,减少驾驶员视线转移。向心中控屏拥有17.5度偏向驾驶员的角度,其尺寸为14.9英寸,采用曲面屏设计,配备全阵列局部调光技术,提供准4K分辨率,支持十点触控与手势控制。屏幕下方保留物理按键,兼顾操作效率与盲操安全性。新车还将会搭载超感智控方向盘,该方向盘的竖幅设计符合人机工程学,集成“主动触觉反馈”与“分层显示”技术,通过震动提示操作状态,按键背光可根据驾驶模式动态调整。 值得一提的是,新车还将拥有中国专属的升级。在车型方面,全新宝马iX3国产版将拥有更长的轴距,后排将拥有加厚、加长的座椅坐垫以及中国专属座椅材质,从而贴合中国消费者对中型SUV大空间的需求和后排乘坐的舒适体验。在智能化方面,全新宝马iX3国产版本将搭载宝马专为中国研发的操作系统X,内置与阿里巴巴合作的AI大语言模型,识别率/唤醒率达99%,支持“用车专家”、“出行伴侣”双智能体;还将接入DeepSeek深度思考能力,支持自然语言交互与多模态响应;还将接入HarmonyOS NEXT生态,实现数字钥匙、HiCar互联及“人、车、家”场景联动;宝马定制版车载高德导航为中国用户打造沉浸式导航体验,行业独有的BMW跨屏联动交互界面设计与高德地图强大的本地化数据完美融合、无缝协同;座舱还融入“二十四节气”等元素,在中控屏与全景显示中动态展示。国产版iX3将搭载中国市场专属的驾驶辅助解决方案。同时宝马中国本土研发团队将根据中国消费者的驾控偏好及路况,对驾控超级大脑(Heart of Joy)做针对性的优化与调校。新车配备的驾控超级大脑是行业首个集成动力传动与底盘控制的“二合一”系统,响应延迟1毫秒,信息处理速度提升10倍。自主研发的DPC动态性能控制系统,能量回收满足98%日常制动需求,整车能效提升25%,弯道中可单独控制内侧车轮制动,减少转向不足。动力上,新车搭载第六代动力总成(Gen6),其中全新宝马iX3 50 xDrive车型配备前异步电机+后励磁同步电机的组合并形成四驱系统,WLTP工况下续航里程高达800公里(CLTC工况下续航里程为900公里),只需10分钟即可提供超过350公里的续航里程。电池方面,将会采用与宁德时代、亿纬锂能共研的大圆柱电池,能量密度提升20%,续航里程增加30%,充电速度提升30%。值得一提的是,宝马在中国充分布局充电网络,提升品牌补能体验。至2026年,将建设至少1000个超充站,约7000个超充桩,支持最高1000V电压、800A充电电流,并为宝马车型带来一系列专属服务,例如线上预约、自动落锁、即插即充、优先功率分配等。 目前,宝马的纯电动车型已覆盖所有主要细分市场。
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Starting in August, eight provincial-level regions will join the second phase of the program, bringing the total number of participating provinces and regions to 23, according to the National Medical Products Administration.
Under the pilot program, cosmetic registrants and authorized domestic entities can provide personalized services by mixing or dispensing two or more cosmetics in small batches based on consumers' individual needs.
At the Beijing Tong Ren Tang personalized cosmetic service skincare experience center, for example, a skin analysis can assess more than 30 indicators and generate a personalized skincare plan, based on which consumers can order tailored products, according to the People's Daily.
Twenty-four-year-old Beijing resident Zhao Xiyao was among the early consumers to experience the service. She told the Global Times on Sunday that when buying skincare products in the past, she relied largely on the brand's advertising or online "ingredient reviews." Even when she knew what problems her skin tended to develop, it was still difficult to determine which products were truly right for her.
"Compared with simply buying a bottle of skincare product, I care more about the skin analysis that comes before the personalized service," she told the Global Times. "At least it first tells you what condition your skin is in, and then selects products based on that condition, rather than having everyone use the same set of products."
For Zhao, the appeal of the experience goes beyond the novelty of the word "personalized."
"If it's just about changing the packaging or putting my name on it, I don't think that means much. What really makes it valuable to me is whether it can actually make a difference based on my individual situation," she said.
The idea of tailoring skincare to individual needs, however, is not entirely new. It echoes the traditional Chinese medicine (TCM) principle of taking individual differences into account.
Yi Lan, a TCM physician practicing in South China's Guangdong Province, told the Global Times that people with the same skin concerns may need different approaches because of differences in their constitutions, lifestyles and living environments.
However, she noted that TCM diagnosis and modern personalized cosmetics are not the same: The former involves a comprehensive assessment of an individual's overall condition, while the latter mainly matches products to skin conditions and consumer needs.
For personalized skincare, the key lies in whether this matching process can deliver meaningful results.
"If personalized services are to become a lasting consumer service, the key will be 'precision,'" Yi said. "The test results must be reliable; otherwise, the plan that follows has little meaning."
According to Yi, if ordinary products are simply combined in a different way without being able to explain why that combination is suitable for a particular person, then "personalization" can easily become a marketing concept.
At its core, personalized skincare is less about making a product more complicated than about making the choice more relevant to the person using it. Technology is giving the traditional idea of taking individual differences into account a new expression in the consumer market. However, the real test is whether it can translate into products that are genuinely better suited to the individual.
。全新iX3作为宝马Neue Klasse平台上的首款车型,其内部代号为NA5,将会采用与此前发布的Vision Neue Klasse X概念车相同的设计风格。据悉,宝马iX3量产版将在9月份开幕的慕尼黑车展正式全球首发;而全新宝马iX3的国产版本,代号NA6,将会加长车身轴距,并于2026年在宝马中国沈阳生产基地的第三个整车工厂——里达工厂正式下线。全新宝马iX3试装车采用的全新设计语言,基本就是量产版本的造型设计,封闭式双肾格栅内部集成毫米波雷达与摄像头,格栅边缘以发光饰条勾勒,配合扁平化“天使眼”大灯,形成极具辨识度的前脸。在新世代的设计语言下,展现出未来感与功能性的融合巧思。车身侧面来看,溜背式造型与上扬的腰线营造出俯冲姿态,隐藏式门把手与低风阻轮圈共同优化空气动力学表现,实现该车型风阻系数达到0.25。新车通过车身曲面变化与C柱的“BMW”发光标识,在电动化时代展现了宝马的美学基因。车尾灯光源采用3D立体结构,内部主光源呈现“X”形图案,呼应车型标识。

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C | 2024年,宝马集团在全球的纯电车型销量近42.7万辆。2025年,宝马集团电动化将迎来两大重要里程碑,第一,全球新能源车累计销量将突破300万辆;第二,纯电动车累计交付将突破150万辆。到2027年,宝马集团将在全球推出40余款新车,2028年,宝马还将推出首款量产氢燃料电池车。(文/ 毕业)
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Published on:02:25:05
